Plus Ultra

The Plus Ultra society was formed at the World's Fair in 1889. Eiffel met Jules Verne and Thomas Edison at his Tower apartment to start a secret society of optimists. Key members of Plus Ultra included Ray Bradbury, Amelia Earhart, Mark Twain, Nicholas Tesla, and other key scientific figures. Walt Disney was a member of Plus Ultra.

The Tomorrowland '56 expansion at Disneyland was actually about training future society members for the journey to an alternate-universe that had been found (or developed) by Plus Ultra. The blueprints for the expansion held key technologies that enabled the journey, including Supra Transport.

Key VIPs who were encouraged to join Plus Ultra were given a special VIP audio tour of World's Fair attractions - such as Ford's Magic Skyway, and It's a Small World. For those that couldn't attend the fair, a double-grooved LP was given with the details.

It's a Small World at the 1964 World's Fair contained a portal to Tomorrowland.