The Acme Corporation is a fictional corporation that originated from Warner Bros. Cartoons' Road Runner/Wile E. Coyote shorts as a running gag featuring outlandish products that fail catastrophically at the worst possible times. Nowadays, the name is used as a generic title in many cartoons, films, and TV series. The company name is ironic since the word acme is derived from Greek (ακμή; English transliteration: acmē) meaning the peak, zenith or prime, and products from the company are both generic and tend to fail.
Set in the 1940s, Acme is featured as the premier supplier for the HollywoodToons' gags and props. The film addresses Acme's inner workings in detail: at the beginning of the film, it was run by CEO Marvin Acme, the founder of Acme Incorporated and owner of Toontown, and a prankster himself. The movie's plot is centered on the murder of Marvin Acme and the search for his will. Many of the film's scenes involve Acme products, and the climactic scene of the film is set in the Acme factory. The Acme Corporation also appeared to produce non-Toonish devices, and had a company slogan: "If it's Acme, it's a gasser."