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Toy Story Black Friday Reel

The Black Friday reel is an infamous storyboard reel for the 1995 Disney/Pixar animated film Toy Story, which nearly resulted in the film being canceled after being shown on November 19, 1993. The only bit shown in full was an alternate take on how Buzz got knocked out of the window, although the documentary Black Friday: The Toy Story You Never Saw showed two other snippets showing Slinky attempting to get up onto the bed as well as what was presumably an alternate take on the birthday scene.


The scene, alongside most of the original storyline, was inspired by then-Disney Chairman Jeffrey Katzenberg's demand that the movie have a more adult, cynical edge to it. This likewise made Woody out to be a callous jerk who let his role of leadership get to his head and treat the toys he lorded over very harshly. When the scene was shown on November 19, 1993 to various studio executives, alongside the original reel, Roy E. Disney and the other Disney heads were disgusted with the result, and John Lasseter felt embarrassed throughout the whole thing because of how extremely unhappy, unsympathetic and mean-spirited the characters were. This resulted in Disney nearly shutting down the production of Toy Story, with the production team requesting two weeks to make alterations and do the film they wanted to do. One of the changes was that Woody's characterization was significantly softened so that the audience will sympathize with Woody as well as wish for him to not undergo the actions he took instead of viewing him as an antagonist.

Ironically, the 1989 Original Screenplay for the movie Beauty and the Beast had been scrapped by Jeffrey Katzenberg for the same reasons why the Black Friday reel was created, due to it being perceived for being dark.


  • During the birthday scene in the reel, Rex was even more distraught over the possibility of being replaced, to the extent of clinging to Slinky and saying "we're doomed!" in the midst of sobs, causing Woody (who was still on the bed), in a significantly more fed up manner, to yell "alright" repeatedly, as well as saying "save your batteries" in a significantly more snarky tone.
    • In addition, with the exception of the specific instance where Woody throws Buzz out of the window, Woody is shown in the scenes to be constantly sitting on the bed (as well as clearly irritated when Slinky is incapable of getting up onto the bed), while in the movie, he has far more direct interactions with the other toys, even interacting with them on the ground and very rarely shown to be on the bed.
  • In the scene, Woody deliberately throws Buzz out of the window, and callously admits it when accused of such, and clearly has no remorse for his actions, believing the world to be of a "toy-eat-toy" nature, and even spends his time confidently insulting his toys and clearly not registering that the toys posed a genuine threat to him until it was far too late (even sarcastically asking them what army they possessed when they threatened to throw him off if he didn't willingly get off the bed just before Sarge and his Army men burst out of the container to attack him). In the final version, Woody knocking Buzz out of the window was an accident, he was horrified at what he had done, and he tried to explain that it was, in fact, an accident to the disbelieving toys, and was also very clearly terrified of the toys' growing hostility even BEFORE they decided to throw him off the bed at the very least.
  • In the scene in question, all the toys were disgusted with Woody's action. In the final version, while most of the toys (especially Mr. Potato Head and Hamm) were clearly angered and hostile towards Woody, Bo Peep, and Slinky actually believed he was innocent, while Rex was unsure whether he is or not and was fearful of taking sides.
    • On a related note regarding Bo Peep, in the final film, as noted above, Bo Peep was one of the few toys to believe Woody was, in fact, innocent of Buzz falling out the window, while in the Black Friday reel, not only was she disgusted with Woody's action, she was even the first to accuse Woody of having deliberately thrown Buzz out the window, compared to how Mr. Potato Head is the first toy to accuse Woody in the final film.
  • Sarge's dialogue was extended in the Black Friday reel. In particular, when telling off Woody, he finishes his statement about Woody not deserving to wear a 10 gallon hat on his "pint-sized head" before ordering for his men to conduct a search and rescue before Woody literally shuts him up mid orders by stuffing him in the army men canister while casually and sarcastically saying "At ease, sergeant.", and his orders when attacking Woody were extended to be much more strongly worded, including making explicit references to the concept of taking no prisoners, going for the throat and overall outright killing Woody. In the final film, Woody out of sheer panic stuffed him back in the Army men canister before he could even mention Woody's hat, and most of his threatening orders were toned down and obscured by the clamor of the toys ganging up on Woody to prepare to throw him out of the window as well as Bo Peep's verbal attempts at quelling the situation.
  • In the Black Friday reel, the confrontation with Woody occurred on Andy's bed due to Woody having relocated back there in the confusion of the toys frantically searching for Buzz and smugly getting back to his position. In the final film, the entire scene from when Buzz fell out the window up to the toys ganging up on him occurred entirely on Andy's desk.
  • In this short, characters have four fingers. This was changed to five in the final film.


Slinky tries to get up onto the bed

Slinky: Uh, Woody?

Woody: Now what?

Slinky: Woody, I'm having a little difficult…

Woody: Slink, how hard can it be?

Birthday reactions

Rex: We're doomed!

Woody: All right, all right, all right! Save your batteries, people.

Buzz out the window

Buzz: Woody!

Woody: Ah!

Buzz: I’d just like to wish you luck. I know you’d do the same for me.

Woody: Oh, yeah. Yeah, yeah, yeah. There you go.

(Woody grunts)

Buzz: Whoa! (screams)

Woody: What? What, what what? What? What are you…? What’s everybody looking at? What? Hey, he slipped. I tried to… He… I couldn’t hold on… It wasn't an… He slipped!


Rex: I don’t see him. I think he fell onto the street.

Hamm: Yeah. He’s as good as roadkill.

Potato Head: He ain’t going to Pizza now.

Bo Peep: Woody! You deliberately threw Buzz out of the window!

Woody: Hey, it’s a toy-eat-toy world.

(All gasping)

Sergeant: Cowboy, where is your honor, dirtbag?! You are an absolute disgrace! You don’t deserve to wear a 10-gallon hat on your pint-sized head! Men, search and rescue! I want a Medevac team on the double!

Woody: At ease, sergeant.

Sergeant: Hustle up! Move it! Move it! Move it! Hey!

Woody: Hey, Spuds-for-Brains! What do you think you’re doing? Off the bed. Hey! Off the bed!

Potato Head: You gonna make us, Woody?

Woody: No. He is. Slinky! Slink. Slink… Slinky! Get up here and do your job! Are you deaf?! I said take care of them!

Slinky: Uh, I’m sorry, Woody, but I have to agree with them. I don’t think what you did was right.

Woody: What? Am I hearing correctly? You don’t think I was right? Who said your job was to think, Spring Wiener?!

Slinky: Well, I… I just thought that you…

Woody: Just use this vast reserve of brainpower to consider this for a moment! If it wasn’t for me, Andy wouldn’t pay any attention to you at all. In fact, my stretchy friend, you would’ve been hauled away to Goodwill a long time ago, so shut your mouth and get them off the bed! Do it. Now, Slink, or I’m throwing you off!

Potato Head: You’re gonna have to throw the two of us off!

Hamm: Make that three.

Rex: Count me in.

Potato Head: No, Woody, you get your butt off the bed.

Woody: Yeah, right. I don’t believe this. (stammering) Are you...? Are you threatening me?

Hamm: Yeah! Get off the bed, Ranch Hand, or we’re throwing you off!

Woody: Ha! You and what army?

Sergeant: There he is, that dirtbag! Frag him! Move, move, move! Take no prisoners! Go for him! Go for the throat! Kill, kill, kill!

Soldiers/everyone: One, two…

Slinky: No! Stop! Don’t throw him off the bed!

Woody: Yeah!

Slinky: Throw him out the window, like he did to Buzz!!!

Everyone: Yeah!

Woody: No! Wait! No! Come on! Hey, man!


  • This is the first and only time where Rex was seen to be angry.
  • Slinky, Hamm, Bo and Rex had temporary voice tracks, meaning that John Ratzenberger, Wallace Shawn, Annie Potts and Jim Varney weren't cast yet. This is the case for any storyboard presentation where some characters had temporary tracks before the real voice comes in during production.

v - e - d
Films: Toy Story (video/soundtrack/The Legacy Collection) • Toy Story 2 (video/soundtrack) • Toy Story 3 (video/soundtrack) • Toy Story 4 (video/soundtrack) • The Adventure BeginsBuzz Lightyear: Mission LogsToy Story of Terror! (soundtrack) • Toy Story That Time ForgotForky Asks a QuestionLamp LifePixar Popcorn (To Fitness and BeyondFluffy Stuff with Ducky & Bunny: LoveFluffy Stuff with Ducky & Bunny: Three Heads) • Lightyear (video/soundtrack)

Television: Buzz Lightyear of Star CommandToy Story TreatsToy Story Toons (Hawaiian VacationSmall FryPartysaurus Rex)
Video Games: Toy Story: The Video GameToy Story 2: The Video GameToy Story 3: The Video GameToy Story: Animated StoryBookToy Story: Activity CenterToy Story 2: Activity CenterToy Story RacerToy Story Mania!Toy Story: Smash It!Toy Story Drop!Kinect Rush: A Disney/Pixar AdventureDisney InfinityDisney Crossy RoadLEGO The IncrediblesKingdom Hearts IIIDisney Emoji BlitzDisney Heroes: Battle ModeDisney Getaway Blast
Books: The Art of Toy Story 3The Toy Story Films: An Animated JourneyThe Art of Toy Story 4The Art of Lightyear
Cancelled projects: Circle 7 Screenplay

Disney Parks
Toy Story LandToy Story HotelAlien Swirling SaucersBuzz Lightyear's Space Ranger SpinCarnival CorralThe Magic of Disney AnimationGarden of the Twelve FriendsGames of Pixar PierIt's a Small WorldJessie's Critter CarouselPLAY!Pixar Pal-A-RoundRC RacerSlinky Dog DashSlinky Dog Zigzag SpinToy Soldier Parachute DropToy Story Midway Mania!Woody's Round-UpWoody's Roundup Village

Entertainment: "A Whole New World" A Magical Disney Songbook 2Disney's Showtime SpectacularFantasmic!Horseshoe RoundupMickey and the Wondrous BookMickey presents: “Happy Anniversary Disneyland Paris”Mickey's Magical Music WorldOnce Upon a MousePixar Playtime PalsThe Golden MickeysToy Story: The Musical
Restaurants: Alien Pizza PlanetToy Box CafeToy Story Pizza Planet ArcadeWoody’s Lunch BoxPoultry PalaceRoundup Rodeo BBQ Restaurant
Shops: Al's Toy BarnAndy's EngineAndy's Toy BoxBuzz's Star CommandLittle Green Men Store CommandSlinky Dog's Gift TrolleyToy Story Playland Boutique
Parades: Block Party BashDisney's Dreams On Parade: Moving OnDisney's Party ExpressDisney Adventure Friends CavalcadeDisney Cinema ParadeDisney Magic on ParadeDisney on ParadeDisney Stars on ParadeDreams.... And Shine Brighter!Flights of Fantasy ParadeHappiness is Here ParadeJubilation!Mickey's New Year's Eve ParadeMove It! Shake It! Dance and Play It! Street PartyMickey's Rainy Day ExpressMickey's Storybook ExpressPaint The Night ParadePixar Play ParadeTokyo Disneyland Electrical Parade: DreamLights
Fireworks: Celebrate the MagicCelebrate! Tokyo DisneylandDisney EnchantmentHappily Ever AfterILLUMINATE! A Nighttime CelebrationThe Magic, the Memories and YouMomentousTogether Forever: A Pixar Nighttime SpectacularWorld of Color
Spring: Disney's Easter WonderlandDisney's Spring Promenade
Summer: Mickey's WaterWorksPixar Water Play Street Party!Stitch and Friends Summer Surprise
Halloween: The Nightmare Experiment
Christmas: A Totally Tomorrowland ChristmasDisney Christmas StoriesDisney Dreams! of ChristmasDisney Gifts of ChristmasDisney's White Holiday ParadeLa Parade de Noël DisneyMickey's Most Merriest Celebration

Toys: WoodyBuzz LightyearBo PeepBilly, Goat, and GruffSargeGreen Army MenBarrel of MonkeysHamm LennyLittle Green MenMr. Potato HeadRCRexMr. MikeSee 'n SaySlinky DogBabyfaceMutant ToysZurg BotsMrs. Potato HeadWheezyBullseyeJessieStinky PeteTour Guide BarbieBarbieUtility Belt BuzzEmperor ZurgRock 'Em Sock 'Em RobotsChatter TelephoneChunkBig BabyMonkeyJack-in-the-BoxLotsoTwitchKenBookwormSparksStretchMr. PricklepantsButtercupPeas-in-a-PodTotoroTrixieChucklesDollyFun Meal Buzz LightyearFun Meal Emperor ZurgDiscarded Fun Meal ToysCombat CarlPocketeerPEZ CatOld TimerTransitronAngel KittyThe ClericReptillus MaximusRay-GonGoliathonDino-HoundsBattlesaursForkyDucky and BunnyGabby GabbyThe BensonsDuke CaboomGiggle McDimplesMelephant BrooksChairol BurnettBitey WhiteCarl ReinerocerosTinnyKaren BeverlyRib Tickles

Humans: Andy DavisMolly DavisMrs. DavisSid PhillipsHannah PhillipsAl McWhigginGeriEmilyBonnie AndersonMr. AndersonMrs. AndersonDaisyRonald TompkinsMasonHarmonyMargaret the Store OwnerCarolMiss WendyAxel the CarnieRosieRejeanBilly
Animals: ScudBusterMr. JonesDragon the Cat
Lightyear: Alisha HawthorneIzzy HawthorneSoxMo MorrisonDarby SteelZyclopsCommander Burnside
Deleted characters: ShakesSeñorita CactusBizz Leapyear, Buzztron, and Blip Laserfist

Andy's HouseSid's HouseDinocoPizza PlanetAl's Toy BarnAl's PenthouseTri-County International AirportWild WestSunnyside DaycareButterfly RoomCaterpillar RoomKen's Dream HouseVending MachineBonnie's HouseDaisy's HouseTri-County SanitationTri-County LandfillIncineratorPoultry PalaceSleep WellSecond Chance AntiquesThe CarnivalStar Command
A113Pixar BallPizza Planet TruckEggman MoversThe ClawThe Davis's Family VanFar East Airlines Jet
Films: You've Got a Friend in MeStrange ThingsI Will Go Sailing No MoreWoody's RoundupWhen She Loved MeWe Belong TogetherDream WeaverLe FreakBattlesaurs Theme SongThe Ballad of the Lonesome CowboyI Can't Let You Throw Yourself AwayLivin' ThingGravity

Deleted: The FoolPlastic SpacemanMy Unexpected Friend

See Also
Black Friday reelToy Story (Original Treatment)Toy Story 2 (original storyline)Toy Story 3 (Circle 7 Screenplay)The Science Behind PixarPixar in a Box