In the film, Uncle Remus tell three tales of Br'er Rabbit and his enemies Br'er Fox and Br'er Bear. Br'er Rabbit lives out most of his roles in the storybook.
In the first story, Brer Rabbit leaves his briar patch since it is giving him too much trouble. However, he then gets caught in Brer Fox's trap, but manages to escape by tricking Brer Bear into switching places by convincing him that it was a job that paid a "dollar a minute". Brer Rabbit then escapes back to his old briar patch as Brer Bear and Brer Fox fight, learning that he can't simply run away from trouble, for there is no place too far from it.
In the second story, Br'er Rabbit travels the trail, greeting everyone along the way. But then he becomes offended when he gets no response from the Tar Baby, which is another trap concocted by Br'er Fox. Br'er Rabbit punches it and gets stuck inside, but eventually escapes by tricking Br'er Fox into throwing him into a briar patch, saying it was more painful than what the fox had planned for him. Br'er Rabbit survives and escapes, as the briar patch is where "he was born and bred". This experience taught Br'er Rabbit not to bother in affairs that aren't his own.
In the third and last story, Br'er Rabbit is captured by Br'er Fox and Br'er Bear and nearly eaten until he tricks them into taking him to his "Laughing Place", where Brer Fox and Brer Bear are attacked by bees and Brer Rabbit laughs at them.
In the End of the Film, Br'er Rabbit miraculously appears in the real world (much to Uncle Remus' shock and amazement) and interacts with the Children and singing Zip-a-Dee-Doo-Dah with them, along with other characters from Uncle Remus' stories, including Br'er Frog.
Br'er Rabbit made recurring appearances in the live-action wrap-around skits alongside the other costumed characters and celebrity guests.
Br'er Rabbit makes numerous cameo appearances in the animated series House of Mouse.
His most notable cameo is in the first episode "The Stolen Cartoons", where Mickey Mouse reminds everyone of the House of Mouse rules. As one of the rules, Mickey says "No villainous schemes", at which point Br'er Fox and Br'er Bear stop themselves from catching Br'er Rabbit.
Br'er Rabbit also appears briefly in Mickey's Magical Christmas: Snowed in at the House of Mouse and Mickey's House of Villains.
Video Game Appearances
Br'er Rabbit appears in the game as an unlockable meet-and-greet character outside the entrance to Splash Mountain in Critter Country, after the player helps Br'er Fox lure him out of hiding.
Br'er Rabbit also serves as the player's guide in the Splash Mountain mini-game. Br'er Rabbit and the player pay a visit to Br'er Fox's house, where Br'er Rabbit tricks his foes into believing that he tripped and fell down and is now helpless in front of their door. Br'er Fox and Br'er Bear rush out only to find a "present". Ignoring Br'er Fox's warnings that it's most likely one of the rabbit's tricks, Br'er Bear eagerly opens it to discover a beehive, although he doesn't realize it's a hive until the bees come out and attack. Br'er Fox and Br'er Bear then start chasing after Br'er Rabbit and the player, but the two villains are ultimately foiled.
Br'er Rabbit, along with Br'er Fox and Br'er Bear, is a popular character in the Disney Parks around the world. They are the only characters from the film to still be used in later appearances.
A statue of Br'er Rabbit can be seen at the Magic Kingdom in the Hub in front of Cinderella Castle. He is most commonly seen at Walt Disney World (usually at Disney's Animal Kingdom and Magic Kingdom) and Tokyo Disneyland but is rarely seen at Disneyland and Disneyland Paris.
At the start of the ride, he is shown leaving his briar patch home in search of his laughing place. He then tricks Brer Fox and Brer Bear into going into the laughing place and laughs at the two as the bees sting them. Suddenly, Brer Fox captures Brer Rabbit in a beehive and prepares to eat him, but the clever rabbit begs Brer Fox not to throw him into a briar patch, prompting the fox to do exactly that (which is represented by the climactic drop) and enable Brer Rabbit to escape. Lastly, Brer Rabbit is seen relaxing in the briar patch as the other animals celebrate his return home.