The attraction is estimated to have a cost of $100 million and employs a newer generation model of the Advanced Technology Leisure Application Simulator, currently used in Star Tours: The Adventures Continue. The attraction is located at the park's Tomorrowland section, in an area named "Stark Expo", adjacent to Ant-Man and The Wasp: Nano Battle!. Set a few years after the 2010 New York Stark Expo, Tony invites the visitors aboard the Iron Wing Mark VIII for a tour of Hong Kong, including the newly constructed Stark Tower. However, HYDRA launches an attack on the city that lead by Arnim Zola, forcing Tony to don the Iron Man armor and fight the menace alongside the Iron Wing.
Arriving visitors enter the Stark Expo, where they can learn the history of Howard Stark, the founder of Stark Industries, before meeting current president Tony Stark, who is introducing a new invention known as the "Iron Wing".  At the expo, guests can experience the history of Stark Industries through inventions by Howard Stark, and into the present day, where Tony Stark is inspiring his team of scientists and engineers to make our lives better, more convenient, and safer through technology. At the back of the area, guests can enter the simulator attraction.
The Marvel-themed area also includes a cool interactive “Become Iron Man” experience in Expo Shop, exclusive themed merchandise, and an immersive, story-driven character greeting with Iron Man.
In the Hall of Legacy, guests will see a historical collection of historical items, including items from Captain America: The First Avenger, Iron Man, and Iron Man 2, the first Flying Vehicle Controller and its "Gravitational Retrograde" engine, the String Reactor Energy Model, the Armored Fantasy Mark I Armor replicas, and the American Captain, exhibited at the World Exposition of Tomorrow in 1943 Shield prototype.
During the introduction of the M.A.R.I.A. flight concept car in the science fiction city, Space Mountain appears. This is a tribute to the 2015 movie Tomorrowland rather than Tomorrowland in the Disney parks.
The picture of Howard Stark introducing the history of science and technology exhibition in 1974 features a cameo by Walt Disney talking about his plans for Disney World.
In Hall of Protection, there is a "My JARVIS" that features some codes in the intelligent system prototype, including:
Stan Lee made a cameo in the security instructions video before the ride.
A magic coin press machine that looks like Dum-E appears in the exit of the ride. Iron Man says "Ah-ar! No, Dum E! Don't even... Yeah, yeah, that's it! I am turning you into a coin press machine." when Dum-E wants to issue an extinguishing agent to the smoldering Iron Man.
A concept image released at the attraction's announcement in October 2013