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The grand opening of Journey Into Imagination Pavilion

The Journey Into Imagination Pavilion is a Pavilion located in Future World West at EPCOT, centered around the creative process and exploring different forms of creative expression.

From 1982 to 2010, it was sponsored by Kodak. It is opened on October 1, 1982. On October 10, 1998, the attraction closed. It was replaced by an updated version of Imagination! Pavilion, as part of Walt Disney World's Millennium Celebration in 1999.


The Journey Into Imagination Pavilion started out in 1982 as an area in which the show Magic Journeys was played. When Journey Into Imagination opened a year later, the area was dubbed The Journey Into Imagination Pavilion. It held from 1983 to 1986 Journey Into Imagination, the Upstairs Image Works, and Magic Journeys. In 1987, however, Magic Journeys was replaced by Captain EO, a more advanced 3D Film created by George Lucas and starring Michael Jackson as the title character. In 1995, Captain EO was replaced by Honey, I Shrunk The Audience and starred Rick Moranis as Professor Wayne Szalinski and Eric Idle as the Imagination Institute chairman Dr. Nigel Channing.

In 1997, Fujifilm (Kodak's biggest rival at the time) came to Disney with an offer: make JII into a thrill ride that had nothing to do with imagination whatsoever. Kodak's sponsorship contract was almost up, and Fujifilm knew that when the contract ran out, Disney would need someone to sponsor the building. Kodak, however, wished to stay with Disney and continue the contract. Kodak realized that in order to compete with FujiFilm, they too must come up with a new attraction to go into the building. Their proposal was to make Journey Into Imagination, already an E-Ticket attraction, into something more scientific. The ride would also be shorter and have cheaper special effects. At the time, Journey Into Imagination was the most expensive ride in Epcot to keep running, despite the fact that it got more visitors in a day than Epcot's flagship ride Spaceship Earth. The guests made it all worthwhile for Disney to keep it running, but Disney still wasn't satisfied with it. It was the most technologically advanced dark ride in history. A roller coaster would mean much more money to build and keep running, and they feared it wouldn't be nearly as popular as Journey Into Imagination. Therefore, by the end of 1997 Disney accepted Kodak's idea.

In 1998, the original Journey Into Imagination went down for a rehab. During this rehab, the Upstairs Image Works was closed and the building's white and blue painting exterior was replaced with different colors, Kodak colors being primary. The original glass sign was replaced by one made of wood and metal. The leap frog fountains were reduced in size to accommodate the new gift shop at the exit of the new Journey Into Imagination. Despite the fact that the pavilion already had a gift shop right next to the 3D film playing at the time, Disney felt this one would be more successful. To everyone's surprise, the glass pyramids stayed despite the fact that the Upstairs Image Works was closed. The new Downstairs Image Works took the upstairs one's place.

Former attractions


v - e - d
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World Celebration
Spaceship EarthImagination! (Journey into Imagination with FigmentImageWorks: The What-If Labs)
World Nature
The Land (Awesome Planet Soarin' Around the WorldLiving with the Land) • The Seas (The Seas with Nemo & FriendsTurtle Talk with CrushMr. Ray's Pop QuizBruce's Shark ChallengeFinding Dory's Friends) • Journey of Water, Inspired by Moana (Opening in 2022)

Seasonal: Living with the Land: Merry and Bright Nights

World Discovery
Mission: SPACETest TrackWonders of Xandar (Guardians of the Galaxy: Cosmic Rewind (Opening on May 27, 2022)) • PLAY! (Animation Academy (Opening in 2022))
World Showcase
Mexico Pavilion (Gran Fiesta Tour Starring the Three Caballeros) • Norway Pavilion (Frozen Ever After) • China Pavilion (Reflections of ChinaWondrous China (Opening in 2022)) • Germany PavilionItaly PavilionThe American AdventureJapan PavilionMorocco PavilionFrance Pavilion (Impressions de FranceBeauty and the Beast Sing-AlongRemy's Ratatouille Adventure) • International GatewayUnited Kingdom Pavilion (Mary Poppins (Coming Soon)) • Canada Pavilion (Canada: Far and Wide) • DuckTales World Showcase Adventure (Opening in 2022)
Disney's Yacht Club ResortDisney's Beach Club ResortDisney's BoardWalk ResortDisney's BoardWalk VillasDisney's Caribbean Beach ResortDisney's Riviera Resort
Current Entertainment
Former Attractions and Entertainment
Future World
Universe of EnergyJourney Into Imagination (Journey Into ImaginationUpstairs Image WorksMagic JourneysCaptain EO) • Imagination! (Honey, I Shrunk the AudienceCaptain EO TributeJourney Into Your Imagination) • Ellen's Energy AdventureHorizonsWorld of MotionWonders of Life (Body WarsCranium CommandGoofy About HealthThe Making of Me) • CommuniCoreThe Land (SymbiosisKitchen KabaretFood RocksCircle of Life: An Environmental Fable) • SplashtacularThe Living SeasInnoventions

World Celebration
Odyssey (The EPCOT Experience Center)
World Showcase
China Pavilion (Wonders of China) • Norway Pavilion (Maelstrom) • Mexico Pavilion (El Rio del Tiempo) • Canada Pavilion (O Canada!) • Epcot ForeverIllumiNationsIllumiNations 25IllumiNations: Reflections of EarthAgent P's World Showcase AdventureKim Possible World Showcase Adventure
Seasonal: Millennium VillageTapestry of Nations

v - e - d
Disney Kingdoms Logo.png
Seekers of the WeirdFigmentBig Thunder Mountain RailroadFigment 2The Haunted MansionEnchanted Tiki Room
Disney Characters
Candleman • DespoinaReaper KingDreamfinderFigmentProfessor BrainardCumulus IsobarBarnabas T. BullionJason ChandlerThe Spirit of Big Thunder Tyrannosaurus Rex Billy the Disney Goat George WillikersCaptain GoreMadame LeotaConstance HatchawayHatbox GhostHitchhiking GhostsGhost HostPickwickOrganistDuelistsJoséMichaelPierreFritzTangaroaMauiTangaroa-RuPeleRongoNgendeiHina KuluuaOrange BirdBandito Gang
Original Characters
Maxwell KeepMelody KeepArthur KeepEllen KeepRoland KeepReaper KingChimeraFyeChairman IllocrantSingularAbigail BullionCapricious HarmonySparkDoubtfinderDanny CroweSaoirse Bullion-O'Callaghan
Museum of the WeirdJourney Into ImaginationBig Thunder Mountain RailroadThe Haunted MansionMatterhorn BobsledsThe Enchanted Tiki RoomThe Western River ExpeditionSpaceship Earth Journey Into Your Imagination With Figment