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McDonald's, often abbreviated as Mickey D's, is the world's largest chain of hamburger fast-food restaurants. Although not owned by Disney, it has done several promotional tie-ins with Disney films and properties. The McDonald's Corporation was responsible for promoting the Pixar movies released between 1998 and 2006. This partnership began from 1987 to 1991, and then again from 1997 to 2006. However, Disney partnered with McDonald's in 1993 to promote the re-release of Snow White and the Seven Dwarfs.

In 2018, it was announced that McDonald's will promote new Disney merchandise, as part of a move to provide healthier food to kids inside the Happy Meal. The partnership started in June with some of the first promotions including Incredibles 2 and Ralph Breaks the Internet.

Happy Meals

This list is incomplete.

List of Disney promotions

McDonald's at Disney parks

Disneyland Resort

West Ward Ho!

It was a McDonald's food stand in Disneyland located in Frontierland from 1998 until 2008.

Harbour Galley

In 2001, the Habour Galley, a small seafood restaurant in Critter Country which opened in 1989, converted its menu to serve McDonald's fries and drinks until 2008, when it reverted to seafood again.

Burger Invasion

It was a restaurant in Disney's California Adventure that closed in 2007.

Walt Disney World

Frontierland Fries

This was one of two McDonald's locations at the Magic Kingdom, located in Frontierland. In 2009, it was given a new name, the Golden Oak Outpost, and a new menu.

The Village Fry Shoppe

This was the second McDonald's location at the Magic Kingdom, located in Fantasyland. Whereas Frontierland Fries only served fries and soda, the Village Fry Shoppe also served hot dogs, carrot cake, Jello and milk (including soy). In 2009, it was renamed The Friar's Nook and given a new menu, consisting mainly of hot dogs and macaroni and cheese.

DinoLand U.S.A.

McDonald's sponsored the land and all of its attractions at Disney's Animal Kingdom until 2008. A food shack called Trilo-Bites (originally called Petrifries) in the same area also sold McDonald's french fries until 2008.

Walt Disney World property

There have been two McDonald's locations at Walt Disney World. One was at Downtown Disney, which opened in 1997 and closed in 2010. The second location, near the All-Star Resorts and Disney's Blizzard Beach, opened in 1998. In 2009, it received an overhaul, but is still there today.

Miscellaneous

McDonald's restaurant in Disney Village

There is a McDonald's located to the right of The Rainforest Cafe, in Disney Village in Disneyland Paris.

Trivia

  • Toy Story 2 is the only movie in the Toy Story series to be promoted by McDonald's during its theatrical release. The original Toy Story was promoted by Burger King while Toy Story 3 wasn't promoted by a restaurant.
  • The Cars movie toys have variations, as there are clean and dirty versions of Lightning McQueen, and green, purple, and yellow versions of Ramone.
  • In 2006, Bob Iger suspended Disney's promotional contracts with McDonalds, stating in interviews that he didn't want the company's image to be associated with the childhood obesity epidemic[3], with a smaller kids meal promotional contract with Subway being started instead, a decision that lasted until 2018. As a result, Disney animated films from Meet the Robinsons up to Moana and Pixar films from Ratatouille to Coco would not receive a McDonald's promotion.
  • The Cars character Fillmore was originally going to be called "Waldmire," named after Bob Waldmire, a Route 66 resident whom the crew befriended during a road trip to do research for the film. However, Waldmire was an ethical vegetarian, and since Fillmore toys would be featured in Happy Meals at McDonald's, he did not allow his name to be used.[4]
  • The song "Three is a Magic Number" from Schoolhouse Rock! was used in a McDoanld's advert.
  • The McDonald's Szechaun Sauce released to promote the movie Mulan has recently become a meme after being mentioned as a key plot point in the Adult Swim cartoon Rick and Morty.

Gallery

Disney Parks locations

Toys and Plushes

References

Wikipediafavicon McDonald's on Wikipedia