Smokey Bear (often called Smokey the Bear or Smokey) is a mascot of the United States Forest Service created in 1944 to educate the public about the dangers of forest fires. Prior to Smokey's creation, Disney loaned the Bambi characters to the Forest Service for a similar awareness campaign the previous year. He made a cameo in Disney's Humphrey the Bear cartoon short, In the Bag, as well as in the Academy Award winning short, It's Tough to Be a Bird.
When Humphrey tries to get rid of the litter by burning it, Smokey comes in, stomping on the fire, and says his famous catchphrase, "Remember, only you can prevent forest fires."
Smokey makes a brief cameo as one of the potential ideas for symbols of Julius Caesar's two empires.